alf celebrates 70 years of quality all-italian furniture design

alf: italian style and design since 1951

 

alf has develop into internationally synonymous with top quality italian style in excess of its 70-calendar year historical past. as the ALF Group – encompassing alf dafrè, valdesign and alf italia – celebrates its 7-ten years anniversary, the milestone is plainly a second of reflection as perfectly as for visions of the long run. see, the business enterprise has usually run like a household every personnel is a member and every product is their very pleased generation. from the comfiest of beds to sculptural sofas, tables and chairs, their portfolio of furnishing types harmoniously resides in any living house to in shape the user’s wants – and the human (both of those customer and creator) carries on to be this concentration in the many years in advance.

alf celebrates 70 years of quality all-italian furniture design
from then to now: the italian brand name first rose to prominence building in the bedroom market (pictured higher than: the POKER wardrobe and JETTY mattress)

all visuals courtesy of alf dafrè

 

 

alf’s furnishings pairs artisan and innovation

 

alf dates back 70 many years to 1951, when a group of expert artisan woodworkers shaped a cooperative in francenigo, treviso in north-east italy. its recognition encouraged the piovesana brothers to invest and choose in excess of the whole firm quickly just after. the early 1960s saw the model flourish, notably starting to be distinguished in bed room home furniture design and style. elevated wishes of consumers in the pursuing a long time equaled an raise in generation also. inspite of this, alf dafrè stayed accurate to its founding values to make sure expansion never compromised on the very best made-in-italy good quality and family members-operate traditions. this mission is continue to alive right now in just the ALF Team, which includes alf dafrè for fashionable furnishings, valdesign for kitchens, and alf italia for modern day home furniture.

alf celebrates 70 years of quality all-italian furniture design

alf celebrates 70 years of quality all-italian furniture design
from then to now:  established by a team of seasoned artisan woodworkers in 1951, the materials and craft even now play significant roles inside the brand name (pictured above: the ANTIS)

 

 

these days, alf dafrè has expanded outside of only the bed room the brand name is best recognized for its supplying of high-excellent answers for the living location, kitchen area (with its valdesign brand) and bedroom. their furnishings have a harmony and versatility to function in multiple areas, variations and arrangements. this is thanks to the way they interpret the requirements of modern-day spaces and existence as they keep on the mission to ever increase high-quality for buyers.

alf celebrates 70 years of quality all-italian furniture design

alf celebrates 70 years of quality all-italian furniture design
from then to now: substantial-high quality solutions made for the residing area, kitchen and bed room (pictured higher than: the Day selection)

 

 

quality is measured with scientific precision in all features of alf dafrè, from the selection of uncooked products to the design and style, manufacturing levels, logistics and services. the creation cycle normally takes location throughout a few firm facilities, all located in the trevisio spot. the 150,000 m2 expanse of the 4. production facility highlights alf dafrè’s means. with all products manufactured to purchase, the middle unites 380+ workforce as a relatives of artisan crafters, supervisors and far more with the hottest progressive engineering.

alf celebrates 70 years of quality all-italian furniture design
technological innovations and artisan craft incorporate to structure ever increasing merchandise about the 70 several years (pictured right here: the LOGICA kitchen area)

 

 

a go to to the production plant demonstrates how alf dafrè generates its furniture from 70 several years of practical experience and innovation. debuting at supersalone 2021, the YUME mattress highlights what is in keep for clients in the decades in advance. the sculptural, incredibly relaxed merchandise is developed to be entirely disassembled so that its presently environmentally-mindful material factors can be eradicated, repaired and recycled. this round design and style stays true to the brand’s artisan heritage when adding an additional layer of top quality for the long run.